Privacy Policy

This Privacy Policy describes how your privacy is protected when you use the Impresso application, websites, and related services (collectively, the “Impresso App” or “App”).

PLEASE READ THIS PRIVACY POLICY CAREFULLY. BY ACCESSING OR USING THE IMPRESSO APP, YOU AGREE TO BE BOUND BY THE TERMS AND CONDITIONS DESCRIBED HEREIN AND ALL TERMS INCORPORATED BY REFERENCE. IF YOU DO NOT AGREE TO ALL OF THE TERMS, YOU MAY NOT USE THE IMPRESSO APP.

If you live in the European Union, you confirm that you have reached the legally required minimum age in your country for the processing of your personal data and that you have the approval of someone with parental authority.

Scope

This Privacy Policy applies to information (including personal information) collected through the Impresso App. For the purpose of this Privacy Policy, “personal information” means information that identifies you personally, either alone or in combination with other information. Personal information does not include technical, device, or usage information that cannot be used to identify you, nor does it include aggregated or anonymized data where individual identities are removed.

We may freely collect, use, and share aggregated and non-personal information.

Data Controller

The Impresso App provider acts as the data controller for the collection and processing of your personal data. In case of in-app purchases, responsibility may be shared with the payment service provider. For example, the payment provider (and not Impresso) is responsible for processing data relating to financial transactions and invoicing.

Information We Collect

We collect and process your data only with your explicit consent, and we retain proof of such consent in compliance with applicable laws and Meta’s Platform Terms (where applicable).

We collect information in the following ways:

Personal information you provide

When you register, create an account, contact support, or use the Impresso App, we may collect your name, email address, username, social media information, and other data you voluntarily provide.

User Content

Information you share or submit via the Impresso App, such as photos, videos, audio, written comments, graphics, and interactive features.

Information about others

With your consent, we may access your contacts to share content or invite others. If you upload content containing information about others, such as names or images, that information may also be collected.

Content metadata

Content you share may include metadata such as hashtags, comments, location data (geotags), or other tagging information.

Device and technical information

We may collect device identifiers (Device ID), mobile carrier, device type, manufacturer, phone number, and location data (such as GPS coordinates or similar, depending on your device and settings).

How We Use Your Information

We use personal information collected through the Impresso App to:

  • Communicate with you and process requests or transactions

  • Provide updates, improvements, and new features

  • Customize services and content for you

  • Develop, analyze, and improve the Impresso App and related services

  • Detect abnormal usage, fraud, or security issues

  • Implement appropriate security measures

  • Comply with legal obligations and lawful requests from authorities


Legal Basis (for EU Users)

For users located in the European Union, we process personal data based on the following legal grounds:

Contract necessity: To provide the services you request through the Impresso App

Legitimate interests: Product development, analytics, fraud prevention, and service improvement

Legal obligations: Compliance with security, regulatory, and data protection laws

Sharing Information

We may share your information in the following circumstances:

  • With subsidiaries, affiliates, and companies under common ownership

  • With third-party vendors and service providers (e.g., hosting, analytics, payment processing)

  • With advertising partners, subject to your in-app settings and consent

  • With business partners in joint offerings or co-sponsored promotions

  • At your request (e.g., sharing content with friends or third parties)

  • With the public, if you make content public or interact with Impresso on social media

  • In connection with business transactions such as mergers, acquisitions, or bankruptcy

  • When required by law, regulation, or to protect the rights, safety, or property of Impresso, its users, or the public

We may also share information in aggregated or anonymized form.

Digital Advertising

Impresso may work with advertising providers who use information such as device identifiers, demographics, and usage patterns to deliver relevant advertisements. You can manage your advertising preferences within the Impresso App settings where available.

Data Transfers

To provide the Impresso App and its services, your data may be transferred to and processed in the United States or other countries. Where required, such transfers are carried out using appropriate legal safeguards, such as the EU–US Data Privacy Framework or equivalent mechanisms.

Data Retention

We retain personal data for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law, or justified by legitimate interests such as compliance, dispute resolution, or record-keeping.

Your Rights

All users may request deletion of their personal data at any time through the in-app settings or by contacting us at support@impresso.com. We also honor deletion requests received via Meta’s Data Deletion Callback, where applicable.

Depending on your location (such as the European Union or California), you may have the right to:

  • Access your personal data

  • Correct inaccurate or outdated information

  • Request deletion of your data

  • Restrict or object to certain processing activities

  • Withdraw your consent at any time (where processing is based on consent)

  • Request data portability


To exercise these rights, please use the support contact information provided within the Impresso App. For security reasons, we may require verification via your registered email address.

Links to Third-Party Sites

The Impresso App may contain links to third-party websites or services. These third parties have their own privacy policies, and Impresso is not responsible for their practices. We encourage you to review their privacy policies before providing any personal information.

California Residents

If you are a California resident, you may request information about the personal data shared with third parties for direct marketing purposes or request removal of publicly posted content, in accordance with California Civil Code §§ 1798.83 and 22581. Requests can be made through the support contact information provided in the Impresso App.

Changes to This Policy

We may update this Privacy Policy from time to time. Any material changes will be posted within the Impresso App or on our website, along with an updated “Last Revision Date.” We encourage you to review this policy periodically.

Last Revision Date: This Privacy Policy was last revised on, and effective as of 16 April 2024.

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